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Charlie NSPNSP

Guest Blogger: Charlie Yenni, Northern States Power St. Paul Credit Union

Last September, our credit union held our strategic planning session and came to the conclusion that our focus needs to be our membership base. We also have concluded that in order to have the right message, we needed to go outside and find a strategic partner to deliver that message. I believe that the success of any organization is knowing your audience and being able to deliver on their needs.

NSP is a closed-SEG, so we are not able to market through channels such as TV or radio. However, the biggest benefit we do have is that we are exclusively for Xcel Energy employees, retirees, and their families, which means that we are able to target our efforts through geo-fencing and social media. Our goal for 2018 and beyond is to gain a net of new members per month through marketing and I believe that with the right messaging and marketing placement, this is possible.

We have also had success this year opening new rewards-based checking accounts, using the cross-selling feature in Sharetec. That, and having a dedicated workforce who knows how to deliver that message of benefits has made this goal successful.

 

ORUtilities

We would like to wish O & R Utilities Employees Federal Credit Union of Monroe, New York, a “Happy Anniversary!” Our friends at O & R have been reaping the rewards of our core processing solution for 15 years, and we appreciate their loyalty to Sharetec. 

Since it was first chartered in 1980, O & R has upheld its mission to help members and their families improve their financial well-being. They have always worked with their customers’ best interest in mind to make a difference in their lives. O & R also continues to enhance its product and service lines to bring value to the benefits of membership.

We’re pleased with how Sharetec’s many innovative features and benefits have helped O & R enhance their efficiency, productivity and customer service—ultimately improving the way they serve their members’ growing financial needs. 

We congratulate O & R Utilities Employees Federal Credit Union on 15 successful years of Sharetec, and we look forward to continuing our relationship and supporting their success for years to come!

 

girlpiggybank smLandmark Credit Union has been promoting Sharetec’s Easy Saver Program, or as they call it, “Round Up” savings, to members for many years and use the term “throwing your loose change in a jar” to increase enrollment.

"We have a simple statement on our debit card application that allows our members to select the program when applying for a new debit card. This gives us the opportunity to cross-sell this option to our members, offering them complete control of their money that is being transferred to the account."
Anna Melecosky, Vice President of Landmark Credit Union

With Sharetec’s Easy Saver program, members can increase their savings with each debit transaction they make. When a purchase is made, their transaction will be rounded to the nearest dollar and the difference is added to their savings account.

To read more, click here.

Automate and Streamline Office Processes with Online Member Services

Members will have the ability to apply for membership over the internet at any time, from anywhere with Sharetec's Online Member Services.

Sharetec's integrated cross-selling tools evaluate the products and services your members apply for and makes suggestions at a time when the member is most likely to respond - during enrollment process!    

   • Allow members to enroll   onlinetn1

   • Allow existing members to apply for loans and new shares  

   • Anytime, anywhere  

   • Simple, secure, and convenient

Sharetec's Online Member Services portrays a professional image, connecting to the members who rarely come into the office. Not only is it an easier environment, it reduces fraud via its secure application process and validates identification. To learn more, contact us today.  

Cash management image

Credit union tellers can often experience significant stress when they have to account for cash and balance their cash drawers at the end of the day. Just think—if this stressful issue were to be eliminated, employees could focus on providing exceptional service and cross-selling, which is how it should be in a perfect credit union world.  

If you’re seeking to alleviate these stressful tasks, Sharetec offers a smart solution in its Cash Management service. Cash Management automates your tellers’ routine cash-related duties, allowing them to shift their focus from cash to customer. With this shift, your credit union can employ people whose skills are better suited to serving the diverse needs of your members, which can assist you in improving customer service and meeting your cross-selling goals. 

The Teller Cash Inventory feature carefully records specific denominations of all exchanged money so when things fail to balance, your staff can identify the missing denominations with ease. This significantly reduces out of balance occurrences and keeps a detailed record of exactly what cash/coin was exchanged and the specific denominations. Additionally, the Vault Balancing feature auto-updates teller drawers and vault balances with each transfer, ensuring that you always know the exact denominations in your vault, in each drawer, and any cash in transit. 

Sharetec’s streamlined and automated Cash Management service is a smart choice for today’s forward-thinking credit unions. With its ease, speed, and accuracy, your employees are sure to experience less stress as they move ahead in their customer service initiatives.